TrueBooks vs A2X

Short answer: TrueBooks and A2X both turn Amazon settlements into clean Xero entries that reconcile to your bank deposit. A2X is the category's most established option — broader ledger support (Xero, QuickBooks, Sage, NetSuite) and a longer track record, at a higher USD price. TrueBooks is a newer, UK-focused, Xero-only specialist built around Amazon settlements and UK VAT, with usage-based pricing in GBP from £9.99/month and a guided migration if you're switching across.

At a glance

Pricing and platform details for A2X reflect publicly listed information and can change — check a2xaccounting.com/pricing for current figures. Checked 18 September 2026.

Where TrueBooks fits better

• UK VAT depth for Amazon. TrueBooks is built around the UK VAT return — it breaks every settlement out by HMRC Box 1, 4, 5, 6 and 7, handles Marketplace Facilitator VAT (where Amazon collects and remits), and correctly applies the August 2024 change when Amazon moved UK seller billing from its Luxembourg entity to its UK Branch.
• Lower entry price, in GBP. UK sellers are billed in pounds from £9.99/month + VAT with no minimum term, well under A2X's published starting tier — useful if you're a smaller seller who doesn't need A2X's multi-ledger breadth.
• Switching is painless. The built-in migration marks everything already posted by A2X as booked, so moving across never duplicates settlements in Xero.
• Xero-only means fewer moving parts. Because TrueBooks doesn't try to serve QuickBooks, Sage and NetSuite users too, every feature is built specifically around how Xero's tax-code model maps to Amazon's settlement structure.

Where A2X fits better

• Multiple ledgers. If your accountant uses QuickBooks Online, Sage or NetSuite instead of (or alongside) Xero, A2X supports all of them; TrueBooks is Xero-only.
• Broader marketplace coverage. A2X supports several marketplaces beyond Amazon; TrueBooks currently leads with Amazon.
• Longest track record in the category. A2X is well established, was named Xero's US Small Business App of the Year for 2025, and carries a large body of third-party reviews — useful if a long history and extensive review coverage matter to your decision.
• Larger operations. Its top-end pricing tiers are built for sellers and agencies managing very high order volumes across multiple accounts.

Pricing compared

Both tools price by how many orders they reconcile each month rather than a flat fee. A2X is billed in USD and its publicly listed tiers span roughly $29/month up to around $1,039/month at the highest volumes. TrueBooks is billed in GBP, starting at £9.99/month + VAT for up to 200 orders and scaling through nine volume tiers — the full, current table is at truebooks.co.uk/pricing (a machine-readable version lives at /pricing.md). Both offer a free trial and neither locks you into a contract.

Which should you choose?

Choose TrueBooks if you sell on Amazon, keep your books in Xero only, and want UK-VAT-accurate settlement bookkeeping at a low GBP entry price — especially if you're moving off another tool and want a clean migration. Choose A2X if you need to post to more than one ledger, sell across several marketplaces, or want the reassurance of the category's longest-established product.

You can try TrueBooks free for 30 days — start a free trial — or read how the Amazon-to-Xero workflow actually posts in our Amazon settlement reconciliation guide or the help centre.

Frequently asked questions

A2X, QuickBooks, Sage and NetSuite are trademarks of their respective owners. TrueBooks is an independent product and is not affiliated with, endorsed by, or sponsored by A2X Ltd, Intuit Inc., Sage Group plc, Oracle Corporation, Amazon.com, Inc. or Xero Limited. Comparison details reflect publicly available information as of September 2026 and may change.