TrueBooks vs Link My Books (2026): Amazon-to-Xero compared

Short answer: TrueBooks and Link My Books both turn Amazon settlements into clean Xero entries that reconcile to your bank deposit. Link My Books is the broader, more established option — it supports several sales channels and both Xero and QuickBooks Online. TrueBooks is a UK-focused, Xero-only specialist built around Amazon settlements and UK VAT, with usage-based pricing in GBP from £9.99/month and a guided migration if you're switching across.

At a glance

Feature	TrueBooks	Link My Books
Posts Amazon settlements to Xero	Yes	Yes
Accounting platforms	Xero only	Xero and QuickBooks Online
Sales channels	Amazon (others rolling out)	Amazon, eBay, Shopify, Etsy, TikTok Shop, Walmart, WooCommerce
UK VAT focus	Specialist — HMRC Box 1/4/5/6/7, MF VAT, 2024 Lux→UK-Branch change	Yes — UK VAT supported across its channels
Reconciles to the bank deposit	Yes — to the penny	Yes
Pricing model	Usage-based, GBP, from £9.99/mo + VAT	Usage-based, USD, from a low monthly tier
Free trial	30 days	Free trial / demo available
Migration in from the other tool	Built-in (no double-posting)	—
Track record	Newer, UK independent	Established, large review-site presence

Channel and pricing details for Link My Books reflect publicly listed information and can change — check linkmybooks.com/pricing for current figures.

Where TrueBooks fits better

UK VAT depth for Amazon. TrueBooks is built around the UK VAT return — it breaks every settlement out by HMRC Box 1, 4, 5, 6 and 7, handles Marketplace Facilitator VAT (where Amazon collects and remits), and correctly applies the August 2024 change when Amazon moved UK seller billing from its Luxembourg entity to its UK Branch.
Penny-perfect, line-level reconciliation. Every Principal, promotion, fee, refund, FBA charge, storage renewal and tax adjustment is classified and posted with the correct Xero tax code, so the invoice total ties to the Amazon deposit exactly.
Lower entry price, in GBP. UK sellers are billed in pounds from £9.99/month + VAT with no minimum term — no currency conversion to reason about.
Switching is painless. The built-in migration marks everything already posted by your previous tool as booked, so moving across never duplicates settlements in Xero.

Where Link My Books fits better

More sales channels. If you sell on eBay, Shopify, Etsy, TikTok Shop, Walmart or WooCommerce as well as Amazon, Link My Books covers them today; TrueBooks currently leads with Amazon.
QuickBooks Online. Link My Books posts to QuickBooks Online as well as Xero. TrueBooks is Xero-only (QuickBooks is on its roadmap).
Maturity and reviews. Link My Books is well established with a large presence on review sites and the Xero and Shopify app stores — useful if third-party reviews and a long track record matter to you.
Multiple seller accounts. Its higher plans support several connected marketplace accounts under one subscription.

Pricing compared

Both tools price by how many orders they reconcile each month rather than a flat fee. Link My Books is billed in USD and scales from a low starter tier up with volume. TrueBooks is billed in GBP, starting at £9.99/month + VAT for up to 200 orders and scaling through volume tiers — the full, current table is at truebooks.co.uk/pricing (a machine-readable version lives at /pricing.md). Both offer a free trial or demo and neither locks you into a contract.

Which should you choose?

Choose TrueBooks if you sell on Amazon, keep your books in Xero, and want UK-VAT-accurate settlement bookkeeping at a low GBP entry price — especially if you're moving off another tool and want a clean migration. Choose Link My Books if you need multiple sales channels, QuickBooks Online, or the reassurance of a long-established product with a deep review history.

You can try TrueBooks free for 30 days — start a free trial — or read how the Amazon-to-Xero workflow actually posts on the help centre.

Frequently asked questions

What is the difference between TrueBooks and Link My Books?

Both post Amazon settlements to Xero so the invoice ties to your bank deposit. Link My Books is the broader, more established tool — it supports Amazon, eBay, Shopify, Etsy, TikTok Shop, Walmart and WooCommerce, into both Xero and QuickBooks Online. TrueBooks is a UK-focused, Xero-only specialist built around Amazon settlements and UK VAT, with usage-based pricing in GBP from £9.99/month.

Is TrueBooks a good Link My Books alternative for UK Amazon sellers?

If you sell on Amazon, use Xero, and your priority is precise UK VAT — Box 1/4/5/6/7, Marketplace Facilitator VAT, and the August 2024 Amazon EU/Luxembourg-to-UK-Branch billing change — TrueBooks is built specifically for that case and includes a guided migration so you don't double-post settlements you've already booked. If you need multiple sales channels or QuickBooks, Link My Books is the broader fit.

Does TrueBooks support QuickBooks or channels other than Amazon?

Not today. TrueBooks integrates with Xero only and leads with Amazon (eBay and other channels are rolling out). Link My Books already supports QuickBooks Online and multiple sales channels. If those are requirements now, Link My Books covers them; if you're an Amazon-on-Xero seller, TrueBooks focuses entirely on that workflow.

How do TrueBooks and Link My Books price?

Both price by monthly order volume. Link My Books is billed in USD and starts at a low monthly tier, scaling up with volume (see linkmybooks.com/pricing for current figures). TrueBooks is billed in GBP from £9.99/month + VAT, with a 30-day free trial and no minimum term.

Can I move from Link My Books to TrueBooks without double-posting?

Yes. TrueBooks includes a migration tool that detects the settlements Link My Books already posted to Xero, marks everything up to your switch-over date as already booked, and only posts new settlements going forward — so nothing is duplicated in your accounts.

Link My Books and QuickBooks are trademarks of their respective owners. TrueBooks is an independent product and is not affiliated with, endorsed by, or sponsored by Link My Books Ltd, Intuit Inc., Amazon.com, Inc. or Xero Limited. Comparison details reflect publicly available information as of June 2026 and may change.